Post by Prisila on Nov 9, 2023 6:52:25 GMT
Now that your potential customer has landed on the site and left his contact details, you need to keep track of every interaction with the company and optimize every step of the sales process. Here are some key tools CRM provides the sales team with all the information necessary to approach the leads obtained and study a winning strategy aimed at creating a relationship of trust with the potential customer. Lead Nurturing "nurtures" relationships with potential customers through emails designed based on the needs, interests and stage of the purchasing cycle of each contact. Lead Scoring evaluates the quality and quantity of leads generated, so as to be able to measure the actual possibility of concluding the sale. Marketing Automation helps to correctly create and implement inbound processes concentrated at the top of the funnel website maintenance, building landing pages, sending emails, etc.
INBOUND MARKETING ENGAGE CUSTOMER LOYALTY fidelizzato cliente.jpg You've photo editing servies finally made the sale, but your inbound strategy isn't finished. First you need to make sure that the customer is totally satisfied with the product/service offered so that he can also promote it to his circle of friends. For this purpose, online surveys can be used with direct questions that allow us to understand whether the product/service offered to the customer was exactly what he was looking for. At the same time, we need to build customer loyalty so that they can return to purchase again. This will be easier by offering content that guides him in the correct use of the product , achieving certain objectives.
Solving problems, etc… Finally, you need to earn their trust over time and maintain a high perception of your company. This is why it is essential to keep track of conversations on forums and social channels to listen to questions, respond to comments and offer possible solutions. In the communication panorama of recent years, the consumer is no longer passive in the face of the mass of messages coming from outside. He is a modern, aware consumer who independently informs himself about brands and products and chooses based on his interests.
INBOUND MARKETING ENGAGE CUSTOMER LOYALTY fidelizzato cliente.jpg You've photo editing servies finally made the sale, but your inbound strategy isn't finished. First you need to make sure that the customer is totally satisfied with the product/service offered so that he can also promote it to his circle of friends. For this purpose, online surveys can be used with direct questions that allow us to understand whether the product/service offered to the customer was exactly what he was looking for. At the same time, we need to build customer loyalty so that they can return to purchase again. This will be easier by offering content that guides him in the correct use of the product , achieving certain objectives.
Solving problems, etc… Finally, you need to earn their trust over time and maintain a high perception of your company. This is why it is essential to keep track of conversations on forums and social channels to listen to questions, respond to comments and offer possible solutions. In the communication panorama of recent years, the consumer is no longer passive in the face of the mass of messages coming from outside. He is a modern, aware consumer who independently informs himself about brands and products and chooses based on his interests.
